Amazon.com institutes personalized blogs, AKA Plogs, for every reader. I'm not joking.
I love blogs. They've become a daily part of my life, and my replacement for newspapers and magazine. I discovered the plog when I went to Amazon to add a book I'd read about on a blog to my Wish List. But...WTF?!?! Anyone have any ideas why a) this would actually be a good idea, or b) why they might stupidly think its a good idea? Are they just jumping on a buzzword wagon, or is there some sense to this strategy?
I love blogs. They've become a daily part of my life, and my replacement for newspapers and magazine. I discovered the plog when I went to Amazon to add a book I'd read about on a blog to my Wish List. But...WTF?!?! Anyone have any ideas why a) this would actually be a good idea, or b) why they might stupidly think its a good idea? Are they just jumping on a buzzword wagon, or is there some sense to this strategy?


Comments
This is just a trendy new format for stuff they've been doing for quite a while now (personalized front-page info). I find it slightly more useful than the previous version, so I'm willing to overlook the dorky name.
www.piperbags.com